I believe that my job as a designer is to create experiences based on people's needs, motivations and wants šŸ§.Ā I also think it is vital that I am able to contribute my expertise in every step of the product development process:
Discover
Excel at aligning business goals, understanding user requirements, and conducting thorough market research
Define
Adeptly identify user pain points, create user journeys, and employ empathy and persona mapping
Design
Command strong understanding of information architecture, wire-framing, and creating visually appealing & accessibleĀ designs
Develop
Strong capabilities inĀ prototyping, testing, and continually improving products based on user feedback and changing market conditions
Although my current focus isĀ in Product Design šŸ‘©šŸ»ā€šŸ’», I have had many years of experience across a wide variety of industries. My professional start was in visual communication for marketing šŸ“£, whereĀ I worked acrossĀ development teams,Ā sales and social media as a sole in-house designer. I also dabble in motion graphics šŸŽ¬ as its been a passion of mine for many years.Ā 
Currently, I am aĀ Product Designer for a customer facing teamĀ at Rogers, aiming toĀ improveĀ the experiences of multiple digital products and collaborating with a wide variety of devs, creatives, business leads, product managersĀ and stakeholders. Get in touch with meĀ on LinkedINĀ or by email you are interested in working together, seeing my resume, or more.
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